Welcome to our InnerOrigin shop!
All products we sell are screened by InnerOrigin to be healthy, cruelty-free and have honest labelling (“Truth-on-Label”). Peace of mind shopping, at market prices! Our shop is brand new and quality products are being added every day, so be sure to keep exploring and discovering our fantastic range.
Dr Ross Walker (Best Selling Author and featured on Radio 2UE) – 30 second video:
Stephanie Rice (OAM and Olympic Gold Medallist) – 30 second video:
Layne Beachley (7 time World Surfing Champion) and Kirk Pengilly (INXS) – 30 second video:
InnerOrigin requires all merchant partners to ensure that what’s in the package is on the label or on our website. Food fraud consistently makes headlines … here are just a few examples from recent years:
In April 2016 Choice magazine reported that over half of the supermarket oregano brands they tested were bulked out with 50% or more of olive and sumac leaves. One brand (‘Master of Spices) was found to have only 10% oregano content!
The Olive Oil industry is rife with corruption. Most recently, in February 2017, 33 Italian mafia members were arrested on a number of charges, including exporting ‘extra virgin olive oil’ which was actually olive pomace oil, a product that’s extracted from already-pressed fruit pulp using chemical solvents, gaining the mafia a profit margin more than 3 times that of cocaine.
This list of Chinese food fraud scandals, year by year, is enough to make your stomach turn and cause you to never buy a Chinese food product again … tofu fermented in sewer water, soy sauce made from human hair and worst of all, counterfeit baby formula that caused malnutrition resulting in the deaths of at least 53 babies in China in 2004 with an estimated 100-200 hospitalised, followed by another incident in 2008 where baby formula was contaminated with melamine, causing the death of 6 babies and sickness in an estimated 300,000 babies.
Spices are a key part of health, especially with the discovery of the amazing health benefits of spices such as tumeric and cinnamon. But, read this page about spice fraud in India before you grab the cheap option from the supermarket shelves. As an example, in 2016, a major Indian supplier was caught adulterating tons of turmeric with metanil yellow and red oxide of lead – the latter being highly carcinogenic.
By shopping on our InnerOrigin site, you can be assured of the quality, integrity and origin of the products you are consuming. InnerOrigin even goes so far as to list the country of origin of each individual ingredient!
If you’re an ingredient label reader like we are, you’ll know how much extra shopping time it takes to satisfy yourself that what you’re buying is good for you, cruelty-free and good for the planet. Buying from our shop gives you peace of mind: all products are screened by the InnerOrigin Independent Product Advisory Board so you know that what you’re consuming is fundamentally healthy and ethical. And if you still want to read the labels, the InnerOrigin shopping site is designed to give you complete transparency for every product.
All products on the InnerOrigin site are screened for:
No Added Hormones or Antibiotics
No Artificial Colours or Flavours
No Nitrate or MSG
No Preservatives or Fragrances.